Today I’m talking with the lovely Dan Appleby, Managing Director of Drummond Central, one the of the largest advertising agencies in the North East. 

After falling into the industry having realised that the life of an English teacher was not for him, Dan now has over 20 years’ experience in creative marketing agencies in client service and leadership roles. 

Dan started his career in London before returning to his native North East. He spent seven years at different agencies in Newcastle before joining Drummond Central, a place he now describes as his home. 

He now leads the 50-strong team at Drummond Central working with ambitious brands including bet365, Greggs, Postcode Lottery and the NHS amongst others.

Dan loves what he does and believes passionately that creativity is one of the most powerful forces in business. 

In his time his work has won awards at Marketing Week Masters, The Drum, Campaign Big, and many others. 

Dan is currently an elected member of The IPA Council, the governing body of the UK’s most influential professional body for practitioners in advertising and marketing. He previously held the role of IPA North East City Head for three years, and has recently been honoured with a lifetime Fellowship (FIPA) for his contribution to The IPA and the industry. 

Husband to Emma and dad to Joseph and Harrison, he spends his free time living vicariously through them.

Here’s Dans story from teacher to managing director and everything in between. 

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